As a Marketo power user, you know life isn’t always easy. And it’s even harder to get data out of Marketo. In the blog below, I show you how Marketo data doesn’t have to be hard to get and your results can be much more visually appealing.
Instead of reporting on a monthly or quarterly basis on the impact of my Marketo nurture campaigns, I wanted an easier way to display and share this data with my team and my boss.
Answering quick questions like “How many leads from this nurture started a trial?” and “How many of those trials converted into customers?” are all questions that typically require quite a bit of digging inside of Marketo.
Besides, having the ability to showcase your personal impact on the business is always powerful.
Curious to hear your comments!