-
Re: Excluding page views from email click-throughs
Sanford Whiteman Feb 6, 2018 10:24 AM (in response to Lisa Juley)The "appendage" is called the query string.
It is not, within Marketo's terminology, considered part of the web page itself -- which is misleading, since in technical terms it absolutely is part of the URL -- but it is an available constraint for Visits Web Page triggers. Click the Add Constraint link.
-
Re: Excluding page views from email click-throughs
Chelsea Stinnett Feb 6, 2018 12:35 PM (in response to Lisa Juley)You could structure your smart campaign with a trigger of visits webpage containing ___ with a minimum number of times constraint, then add a filter for "not clicked link in email", email is "any" in past 1 hour. You would definitely want to test it, but it should filter out anyone who clicked an email to get to the webpage.
-
Re: Excluding page views from email click-throughs
Sanford Whiteman Feb 6, 2018 12:37 PM (in response to Chelsea Stinnett)Why do that given that the links are explicitly UTM-tagged?
-
Re: Excluding page views from email click-throughs
Chelsea Stinnett Feb 6, 2018 12:40 PM (in response to Sanford Whiteman)She said she wanted to alert BDRs for when people visit a certain number of pages on the website. If they visit other pages, the UTM parameters won't be on the other pages.
-
Re: Excluding page views from email click-throughs
Sanford Whiteman Feb 6, 2018 12:58 PM (in response to Chelsea Stinnett)Sort of... but session-wide conversion tracking needs to be more precise than last hour. Someone might've opened a session in the morning and all their web page visits, until something else initializes a new tracking session, should be attributed to the email click.
-
-
-