3 Replies Latest reply on Jan 11, 2018 11:11 AM by Sanford Whiteman

    Anonymous Tracking to Lead Database


      I have implemented the Marketo SDK (Android and iOS) as per the following document:http://developers.marketo.com/mobile/installation/#ios_sdk_installation

      I've noticed that there are several empty records in the database. i.e. Without name etc., but an active activity log.


      Knowing that Marketo implements activity tracking, I've gone through the following documents:

      Tracking Anonymous Activity and Leads - Marketo Docs - Product Documentation

      Understanding Anonymous Activity and People - Marketo Docs - Product Documentation


      However, no where in these explicitly states that anonymous tracking is stored in the people list.

      Can it be confirmed that that the empty records I am seeing are anonymous users/ tracking in play?