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Capture UTM values in Facebook Lead Ad forms

Question asked by Trevor Parsell on Jan 11, 2018
Latest reply on Jan 11, 2018 by Keith Nyberg



We are running Facebook ads and using the Facebook lead ad form functionality to capture leads and pass them to Marketo. Is there a way to capture utm values using Facebook lead ad forms? Ideally, we could capture utm source, medium, campaign, term, and content using hidden fields on the facebook form then map those to our Marketo UTM fields. Has anyone done something like this before?