1 Reply Latest reply on Jan 10, 2018 2:54 PM by Srujan Vishwanath

    Hiring a Digital Marketer - High level of Marketo experience (THIS IS A MUST!) - Melbourne Australia

    Rebecca D'Atri

      See below the job description from Revelation Software Concepts.

      If this is you or someone you know apply here now – don’t miss out!!!

       

      About the business and the role

      As a company, we aim in everything we do to have a positive impact on individuals, communities and society. Revelation Software Concepts, a local technology company with a global presence, is focused on producing quality software solutions that can in some way achieve that aim. Founded in 1997 and headquartered in Melbourne, Australia the company has sales and support offices in Australia and the USA, with distribution locations in South Africa, Central and South America and throughout Europe.

      The company offers an outstanding relaxed, flexible and friendly working environment for those who take pride in their achievements, looking for personal growth, value stability and want to create something of excellence. Revelation Software Concepts' attitudes and values – visionary, pioneering, generosity, never compromise quality, integrity and demanded excellence is what sets this company apart. These, combined with a convenient outer eastern location in Caribbean Park, are very good reasons why employees enjoy working for this company.

       

       

      Job tasks and responsibilities

      The role

      Reporting to and working closely with the Head of Marketing, we are looking for an energetic and knowledgeable digital marketer who will be required to develop, manage, maintain and report on our digital strategy which must be consistent and on brand.  You will be a master lead generator guiding potential buyers through the buyer journey with targeted content to put a growing number of marketing qualified leads onto the sales team's desk.

      To be successful in the role, you will need to have proven experience in a similar digital marketing role with strong analytical skills, lead generation and nurturing background and experience in Marketo. The role requires data analysis/ analytics across the digital marketing channels and reporting back to management with outcomes and improvement suggestions. You will need to demonstrate a willingness to learn and manage a variety of tasks, have a proactive approach and an ability to think creatively, be dynamic and an ambitious professional. 

      Responsibilities

      • End to end coordination and management of digital lead generation and lead nurturing programs including planning, execution, optimisation and reporting
      • Manage all website components including adding new content, update existing content, imagery creation and management and launch videos online
      • Setup, coordinate and manage all new and existing automated integrated marketing campaigns. Including all day to day online marketing content
      • Take on the Marketo ownership by creating, managing and executing: webinar management, tradeshow promotion, ABM, eDM, asset promotion, lead nurturing, lead scoring, database management, and reporting
      • Manage all social media accounts (LinkedIn, Facebook, Twitter, YouTube etc.), run campaigns and be the specialist in cutting edge digital, using the latest and greatest conversion techniques
      • Manage PPC search and display campaigns, including the ability to develop customer segments and retargeting lists
      • The ability to analyse and use data to drive results -  plan, test, optimise and report on digital campaigns to benefit performance and lead generation

      Skills and experienceRole requirements (required)

      • 3 + years marketing experience in an environment generating and nurturing leads in a B2B market
      • High level of Marketo experience (THIS IS A MUST!)
      • Proven ability to design, develop, and implement marketing strategies and supporting tactics
      • Attention to detail but also ability to see the big picture

      Role requirements (preferred)

      • Significant digital experience in the IT or Technology industry
      • Bachelor degree in Marketing, Digital or related disciplines 
      • Results driven, proactive & able to work autonomously and in a team
      • Strong marketing skills

      Software Experience (Required)

      • Digital marketing – all social media channels
      • Marketo – Marketing Automation Tool (THIS IS A MUST!)
      • Experience working with Salesforce.com
      • SEO optimization (with Google Analytics from dashboard creation to goal conversion)
      • WordPress experience

      Software Experience (preferred)

      • Basic HTML understanding
      • Advanced skills in Adobe Product Suite
      • Proficient in Microsoft Office

       

      To apply for this role, upload your CV and Cover Letter. This job will be managed through BrilliantFIT, where you will be asked to verify your information. There will be a number of stages to this recruitment process, stay tuned for your notifications by email and SMS.