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SurveyMonkey & Marketo for satisfaction surveys

Question asked by Vincent Feruglio on Dec 6, 2017
Latest reply on Dec 11, 2017 by Vincent Feruglio



We would like to measure the satisfaction of our webinars and events.


We use GoToWebinar and we have a SurveyMonkey « avantage » subscription. I read in the Community that the integration cost of SurveyMonkey could be expensive (5-10 K$). Do you confirm ?


If we just use the survey of GoToWebinar at the end of the webinar, we think we will have a better response rate than to send an email with Marketo after the webinar, but it will be more difficult to manage the responses.


Is it possible to integrate a customized link (for each person) to the survey and keep the responses in SurveyMonkey ?


Do you recommend to integrate the responses in Marketo ? If yes, how does it work ? Is there a creation of new fields for each survey ?


Thank you.