We would like to measure the satisfaction of our webinars and events.
We use GoToWebinar and we have a SurveyMonkey « avantage » subscription. I read in the Community that the integration cost of SurveyMonkey could be expensive (5-10 K$). Do you confirm ?
If we just use the survey of GoToWebinar at the end of the webinar, we think we will have a better response rate than to send an email with Marketo after the webinar, but it will be more difficult to manage the responses.
Is it possible to integrate a customized link (for each person) to the survey and keep the responses in SurveyMonkey ?
Do you recommend to integrate the responses in Marketo ? If yes, how does it work ? Is there a creation of new fields for each survey ?