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Good question, and it sounds like you are doing a lot of it already, except that the emails may be going out at the same time every week.
A simple way to start would be to build smart campaign drip campaigns that mirror your current engagement programs, so you can have better control over the timing.
For example, if you have an engagement program that nurtures content download leads, take the emails/offers from that program and build a program that looks like
Trigger if lead is created, filter source = content download (might be different for you)
Wait 1 day
Send Email = Free Trial Offer
Wait 3 days
Send Email = Follow Up Offer
Wait 7 Days
Send Email = Send content report
The important part for me, and something I don't think a lot of people think about, is when to REMOVE people from drip campaigns and nurture programs. If you keep your emails fairly generic, you could keep them in, but effective emails will have a call to action and even ask the prospect to reply.
I have a field in Salesforce called "Remove From Drip Campaigns" that makes it easy for sales to remove people, but you could use other things like a change in lead status, or if the prospect takes action (like filling out your trial form, or contact us form etc). You need to building a listening smart campaign that will remove the leads from the flow when any of these actions occur.