2 Replies Latest reply on Nov 9, 2017 10:25 AM by Nate Oosterhouse

    Who is right for Click email metrics?  RCE or an Email Performance Report?

    Nate Oosterhouse

      Background:

      I can't wrap my head around "unique clicks" in RCE being different that "clicked" metrics in an Email Performance report...

       

      Question:

      Who is right for click email metrics?  RCE or an Email Performance Report?

       

      Are RCE click metrics (Unique Clicks, % Clicked, % Clicked to Open) different than Email Performance click metrics (Clicked, % Clicked, % Clicked to Open)??  If so how?