AnsweredAssumed Answered

Setting up smart campaign for MQL

Question asked by ad1efc480bb4daae31d2f27edd4151598d0246df on Nov 6, 2017
Latest reply on Nov 7, 2017 by Trevor Parsell

HI

we are trying to create a lead journey that connects our leads in Marketo to our lead record SFDC. We created a checkbox in SFDC called "MQL" and we want that box to be checked when all leads that come in Marketo have "Lead score" (field from my company's enrichment tool) greater than or equal to 70 AND a behavior score greater than or equal to 10 and for any that are below the requirements, we want them sent a a nurture campaign in SFDC. How can I build a campaign that will check the "MQL" boxes if it satisfies the lead and behavior score minimum?

 

 

Thank you!

Outcomes