8 Replies Latest reply on Sep 18, 2017 7:53 AM by Pierce Ujjainwalla

Email Marketing Benchmark Study

Pierce Ujjainwalla Sep 12, 2017 2:17 PM

I'm conducting a Marketo email marketing benchmark study that hopes to establish some benchmarks amongst Marketo users on email performance, email creation, email process and team structure.

Would love it if you have 5 minutes if you could participate: 2017 Marketo Email Marketing Benchmark Report Survey

Many thanks in advance! If you complete the survey we will make sure you email you a copy of the report when it's complete.

Cheers!

Re: Email Marketing Benchmark Study

Devraj Grewal Aug 31, 2017 3:05 PM (in response to Pierce Ujjainwalla)

Just took it, happy to help.
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- Re: Email Marketing Benchmark Study
  
  Pierce Ujjainwalla Sep 7, 2017 7:52 AM (in response to Devraj Grewal)
  
  Thanks Devraj!
  
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Re: Email Marketing Benchmark Study

Eric Price Sep 3, 2017 10:29 AM (in response to Pierce Ujjainwalla)

Filling out now.

Suggestion - Have the survey respondent start the email performance report (all-time) prior to starting the survey - my report took about 15 minutes to run

I added some comments to the survey as well. Thanks for doing this.
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- Re: Email Marketing Benchmark Study
  
  Pierce Ujjainwalla Sep 7, 2017 7:52 AM (in response to Eric Price)
  
  Hey Eric,
  
  Thanks for participating and leaving such great feedback in the survey. Much appreciated! I know for people with large databases who send lots of emails that email performance report can take a while to load. Good idea to give people a heads up to run that first.
  
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Re: Email Marketing Benchmark Study

Chris Johnston Sep 5, 2017 10:19 AM (in response to Pierce Ujjainwalla)

Thanks for doing this Pierce. Look forward to seeing the results.
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- Re: Email Marketing Benchmark Study
  
  Pierce Ujjainwalla Sep 7, 2017 7:53 AM (in response to Chris Johnston)
  
  Thanks Chris - we're going to leave the benchmark open for the next week or so and then compile all the data. So far we've got a great data set and I think it will be really interesting to see the results!
  
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Re: Email Marketing Benchmark Study

Doug Meierdiercks Sep 7, 2017 2:46 PM (in response to Pierce Ujjainwalla)

Just took it - looking forward to the results.
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- Re: Email Marketing Benchmark Study
  
  Pierce Ujjainwalla Sep 18, 2017 7:53 AM (in response to Doug Meierdiercks)
  
  Awesome! Thanks Doug. We are going through the data now and are in the process of preparing the report. It should be ready shortly.
  
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