AnsweredAssumed Answered

Full Funnel Reporting?

Question asked by 954aa0e4887e014aa326b1f9ac9c269c40532720 on Aug 18, 2017

Hi Marketo Team!


Does anyone know of a platform that can do full funnel reporting?


We're looking to track from the top of the funnel, down through Marketo & SFDC:

  • Impressions
  • Click Through Rate
  • Clicks
  • Conversion Rate
  • Leads
  • Leads to Opportunities Rate
  • Opportunities


Ideally it'd also be able to report on ROI for our advertising channels.


Any recommendations would be much appreciated!



Diana D.