Can you tell us what the report should show you? It's not really clear what info or question you are asking the data.
Program Cost Month is what you put under the Program Setup. If the date of Program Cost and Opp Creation align, then the cell would be filled in...at least that's what I recall.
Hey Josh thanks for the response. I think the main question I'm looking to understand is if cost month has any relation to a program membership (program response) date in Marketo? Essentially we are trying to use cost month as a proxy for response date for an influenced (program opportunity analysis) report we are running in RCA since there isn't a field for program membership (response) date in that report and were wondering if that is accurate reporting.
Per above screenshot, the report in RCA essentially should show opportunities and the influencing programs. One of the fields is cost month which we were using as a proxy for response / membership date but wanted to verify if that is accurate.