SalesForce Creating Duplicates with Leads Pushed from Lead Scoring

Meghan_Fisher
Level 2

SalesForce Creating Duplicates with Leads Pushed from Lead Scoring

Hi there,

We are having an issue right now where when someone reaches our lead score threshold and is automatically pushed to SalesForce it is creating a separate, duplicate lead for those customers or leads who are already in SalesForce. Has anyone else had this issue? I would assume there is some way to tell Marketo to add the information to the existing lead in Salesforce instead of creating a new lead entirely.

Any help would be appreciated!

Thank you.

3 REPLIES 3
Anonymous
Not applicable

Re: SalesForce Creating Duplicates with Leads Pushed from Lead Scoring

Hi Meghan -

You definitely aren't alone in this problem!

Quick question, does your organization have a 1 to 1 sync between Marketo and Salesforce.  Meaning that all leads in Marketo are synced with Salesforce and all leads/contacts in SFDC are synced with Marketo?

Thank you!

Christine

Meghan_Fisher
Level 2

Re: SalesForce Creating Duplicates with Leads Pushed from Lead Scoring

Hi Christine ,

Yes we do.

Grégoire_Miche2
Level 10

Re: SalesForce Creating Duplicates with Leads Pushed from Lead Scoring

Hi Meghan,

Please move this question to Products. Marketing Central  is for generic marketing questions.

This is because you are forcing assignment to a lead queue even though the person in Marketo is a contact in SFDC.

For this, use a choice in your flow step:

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-Greg