11 Replies Latest reply on Jun 21, 2017 7:25 AM by Arvin Poole

    Effective account-based plays and programs

    Darrell Alfonso

      Would love to hear some examples of multi-step, multi-channel ABM plays and programs that have been working well for you.


      How are you mixing in emails with phone calls? And how are you accomplishing that with Marketo?


      Joe Reitz Tara Petre Prash Shenoy