Remove Leads from Graveyard

Hi Trisha!

"Graveyard" is likely a custom attribute created in your instance of Marketo, so yes -- you shouldn't have any problems running a "Data Value Change" flow step on the contacts you would like to set as "False".

P.S. -- for Marketo-related questions like this, you'll often have better luck posting to the "Product Discussions" area of the Community.

Hi Trisha,

As Michael mentioned, it does sound like a custom field so you should have no problem in changing their value.

If this "Graveyard" list referes to people that have hardbounced, I would suggest checking the records for some bounce trends or put in place some data cleaning processes. May be try communicating with them through another channel giving them the chance to update their details if required.

If the "Graveyard" is a list where you put your non-engaged leads, there are a number of very useful Programs and strategies you can use to re-engage them. Check this link: 10 Examples of Email Re-engagement Campaigns You’ll Want to Steal

Hope it helps!