3 Replies Latest reply on Jun 4, 2017 3:38 PM by Alex McLennan

    Using "buttons" in SDR automated emails - thoughts?

    Darrell Alfonso

      I saw this tactic used before and really liked it, some companies were doing it, and then I haven't seen anything in a while.


      The idea is that the SDR email is a personal note, but has buttons such as "Yes, I'd Like to See a Demo" and "No, Not Right Now" .


      Which is more convenient for the recipient but also hints that the email is probably automated and not from a real person.


      I'm looking forward to testing this in small batches at first, but am keen to hear if others have had success with it, and what buttons/calls to action have been used.