AnsweredAssumed Answered

Event Tracking in Google Analytics

Question asked by Steve Lella on May 24, 2017
Latest reply on Oct 26, 2017 by Sanford Whiteman

Hi Marketo Community!


I'm trying to set up Google Analytics event tracking for successful Form Submissions. I tried finding a few different articles on the web and unfortunately I can't get it to properly work. The latest set up I tried is a tag & trigger in Google Tag Manager. Could you help me set this up correctly?


*Tag setup*

Tracking ID: ours

Track Type: Event

Category: marketo

Action: form-fill

Label: {{Page URL}}


*Trigger setup*

Clicks - Just Links

Click Classes equals mktoButton

Page URL matches RegEx (ignore case)


Here is the page I'm working with at the moment:


Any and all help troubleshooting this would be greatly appreciated. Thank you!!