4 Replies Latest reply on May 8, 2017 11:28 AM by Anne Scholl

    Email Stats for Technology B2B Companies

    Anne Scholl

      Hi Community,

       

      I've had difficulty finding open rate, click to open, and click through rate benchmarks for B2B technology, specifically cybersecurity companies. Do any of you work in this field, and do you have averages you'd like to share? Since text versions of emails are not trackable unless a form fill is involved, and most of our prospects have strict policies regarding accepting links, images, etc. any additional info would be very helpful.

       

      Thanks so much,

      Anne