11 Replies Latest reply on May 18, 2017 8:53 PM by Nicholas Manojlovic

    Marketo sees the (custom) unsubscribe link as traceable link

    Grégoire Michel

      Hi all,

       

      Surprise today when reviewing the scoring logs: Marketo detects clicks on the unsubscribe link.

       

      This link is set up in a snippet, with the following code:

      <a style="color: #9a9a9a; text-decoration: none !important;" href="https://info.generixgroup.com/FR-Unsubscribe_Request.html?mkt_unsubscribe=1&mkt_tok=##MKT_TOK##" target="_blank">Follow this link</a> to unsubscribe

      But the clicks on this link appear in the log and the scoring is fired on that click.

       

      This is surprising to me as I had understood that the mere fact of adding the mkt_unsubscribe=1 to the URL would tell Marketo thta this is an unsub link and that it should not be tracked.

       

      Should we add a  class="mktNoTrack" to the link ?

       

      -Greg