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Unusually Low Email Delivery Numbers

Question asked by ee596fc7433d0684068164acf4b45712fae6505c on Feb 15, 2017
Latest reply on Feb 15, 2017 by Steven Vanderberg

I sent a series of emails to different geographical regions yesterday and noticed that they all had a huge open rate of 100%. When I look at the email send dashboard I can see that the delivery rates are really low (about 20%) and the total delivery seems to match that of the opens.

I've sent to these smart lists before where the open rate was roughly 20% and the delivery rate was about 95%. There have been no changes to the filters within the smart lists.


Does anyone know what might be the problem here?