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Basically the filter "Updated At" is a system timestamp and accounts for anything updated on that lead record:
- data value changes
- added to list
- engagement program stream changes
Got it. I was looking to identify inactive leads in the database. However, looks like I might have to use the usual " not clicked / opened " etc filters to filter them out.
Thanks for the reply.
Correct, for inactive leads I would query the inactivity filters available in the smart list.