7 Replies Latest reply on Dec 8, 2016 1:59 PM by Nate Oosterhouse

    For email programs, should you remove unsubscribes or bounced leads to ensure your program metrics in RCE are not skewed?

    Nate Oosterhouse

      Hi All!

       

      Questions:

      For email programs, should you remove unsubscribes or bounced leads to ensure your program metrics in RCE are not skewed?

       

      For instance won't these types of "members" in your program really skew % Success (Total), % Success (New Names) and other similar metrics in reports like a Program Membership Analysis and Program Cost Analysis?

       

      What should you watch out for and how should you make sure you are not skewing metrics?

       

       

      Thanks ahead of time!