5 Replies Latest reply on Jan 16, 2017 5:30 AM by Josh Hill

    Should you create a channel and program for every Lead Source you have solely for acquisition and attribution purposes?

    Nate Oosterhouse

      Hello All!

       

      Background:

      I did some research on the community but didn't fell like I can answer this question confidently.

       

      Question:

      Should you create a channel and program for every Lead Source you have (even if you have 12) solely for acquisition and attribution purposes?  If so what would be the basic process for setting up the program for such a process?

       

      Examples:

      Lead Source: Rep Generated

      Channel: Rep Generated

      Channel Status': What would these be?  Would you have to define a success status?

      Program: How would you set this up?

       

      Thanks ahead of time!