5 Replies Latest reply on Jan 30, 2017 4:35 PM by Iryna Zhuravel

    Email Marketing Specialist - San Diego

    Iryna Zhuravel

      I am looking for an email marketing specialist to join our global marketing ops team in San Deigo, we do everything Marketo for the entire company, a large multinational with offices on all continents.

       

      Please contact me through community or LinkedIn if you are interested or if you know someone who would be a good fit.

       

      Responsibilities:

      • Implement and execute outbound email, nurture, webinar and other programs, including the template designs, calls-to-action, testing across multiple devices and browsers
      • Set up campaign workflows and triggers in the marketing automation platform
      • Measure results and optimize the lead nurturing workflows for various database segments
      • Work to minimize list decay and unsubscribes while increasing the productivity of the email sends
      • Create and collate any necessary reporting
      • Other activities as requested by Marketing Automation Manager

       

      Requirements:

      • College degree in marketing or other related field
      • 2-3 years of experience with email marketing, lead nurturing, marketing automation
      • Excellent understanding of email marketing concepts and metrics such as Sender Score, deliverability, and sender reputation.
      • Proficiency in email marketing and marketing automation technology, such as Marketo, Pardot or Mailchimp
      • Highly analytical and able to derive meaning from data through A/B testing and email optimization
      • Salesforce.com experience preferred
      • Knowledge of HTML/CSS preferred

       

      We have a young and dynamic team, great perks including free lunch, daily afternoon tea with snacks and all kinds of wellness activities.

      Vision, Medical, Life, Dental, 401K