If you are seeking a key role on an industry-leading marketing team then this position is for you. Join our 25-year-old startup as we take the life sciences industry by storm launching new brands, new consulting services, and new SaaS products.
As the Sr. Demand Generation Specialist, you’ll build and optimize our demand generation funnel, including: marketing automation systems and tools, technology integrations, lead routing processes, nurture streams, and measurement and reporting. You’ll collaborate with the marketing and sales teams to roadmap and build the future state of our marketing automation platform (Marketo) and integrations with our CRM (Salesforce), our websites (Wordpess), and the rest of our marketing technology stack. You have the confidence to ensure we have the right infrastructure and attribution models to analyze lead flow and funnel economics.