7 Replies Latest reply on Oct 26, 2016 9:04 PM by Jessica Kao

    Have any of you ever created an "Efficiency Metric" in your use of Marketo

    Dan Stevens.

      Our CMO has asked for an "efficiency metric" - that takes into consideration some form of a "savings" metric to show overall effectiveness and agility.  I know, pretty abstract.  Have any of you created any sort of metric for your organization?  If so, loved to learn more about it and what factors were used to derive to that metric.