1 Reply Latest reply on Sep 30, 2016 4:34 PM by Josh Hill

    When trying to identify Invalid emails in a Smart List, what should I put for the Email Invalid Cause?

    Jodi Noland

      I'm trying to clean up our database and delete fake email addresses.

       

      I created a Smart List with the filter Email Invalid = True

       

      This list could contain emails that have hard or soft bounced, correct?

       

      I'd just like to filter out the fake emails, such as g@g.com.

       

      I'm also not sure what to put for Email Invalid Cause.

       

      Could someone assist me?

       

      Thanks!

        • Re: When trying to identify Invalid emails in a Smart List, what should I put for the Email Invalid Cause?
          Josh Hill

          This is not the most efficient way. It's not easy to find fake addresses.

           

          • Create a list of fake addresses based on looking at a list of Bounced addresses or other junk lists
          • Create a smart list that looks at
            • First Name STARTS WITH
            • Last Name STARTS WITH
            • Email Address IS/CONTAINS/STARTS WITH
          • Typically, fake addresses start with numbers and special charaters, then there are the list of bad names, fake@fake.com, etc.  You'll never get this to 100%.
          • Email Invalid=T may or may not help because it is not usually automated. You have to setup automation. So look at Bounced.

           

          I have a list of this stuff if you check my site. May not have the junk list though.

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