5 Replies Latest reply on Sep 7, 2016 12:51 PM by Josh Hill

    Pros and cons to deleting unsubscribed leads in Marketo and not CRM

    James Leedom

      Hey everyone,

       

      I was wondering if anybody has information on the pros and cons to cleaning up your database by deleting leads who have unsubscribed from our communications. I have set up an initial batch campaign for this as well as a nightly run that will keep the database perpetually clean. Any information as to why this should or should not be done?

       

      Thank you