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Sounds strange to me since a) we already give that away for free and b) there's a post in the Community about it.
p.s. There are a bunch of "Definitive Guides" listed here:
There recently has been companies trying to use Marketo's brand awareness to capture information. Did any of the team members ask if they could send it to them? Do you have an example. Just make sure they don't click the link in the email.