0 Replies Latest reply on Jul 27, 2016 8:06 AM by b6f714d84caf0617bdcf56703b2f86f50c442d71

    CAMPAIGN & EVENT MANAGER – MARKETO EXPERTISE

      KDS (kds.com), a global provider of corporate Travel and Expense (T&E) management software solutions, seeking a campaign & event manager - Marketo Expertise, based Staines, UK or Paris, France.

       

      JOB DESCRIPTION :

      Working with regional Marketing Directors and Sales Leaders, help define then execute, measure and report back on quarterly outbound campaigns and events for each region: FR, UK, DACH, US to generate net new direct pipeline. Each campaign/event to be rolled out to the field (ISR, sales reps) using for example playbooks.

      • Manage nurture track per language (FR+EN+ DE) and persona (finance/procurement + travel) on Marketo
      • Track 12-month rolling pipeline generated by campaigns using dashboard and work with sales and marketing leaders on improving/adjusting
      • Provide bi-weekly salesforce.com reports on current and next FQ pipeline to enable ISRs and sales to focus on correct and timely follow up
      • Collect and provide weekly updates on marketing activity by region to ensure field are using latest tools and contents;
      • Review campaign performance and recommend/implement corrective action each quarter; document/communicate this on a quarterly basis
      • Extend campaign deliverables to online: update to website via promo or landing page + LinkedIn post + tweets per campaign


      Bilingual English/French preferred but not essential


      Starting ASAP


      Duration: 6 months contract (maternity cover)

       

      Please contact : jobs@kds.com