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Engagement by company name or account

Question asked by 3dee059dbd584a601ecee328157d496cabd89f19 on Jul 26, 2016
Latest reply on Aug 3, 2016 by 3dee059dbd584a601ecee328157d496cabd89f19

Hi community, I was wondering if someone can point me in the right direction on how to figure out engagement by account - I don't mean reports from engagement or nurture streams. I know that I may need to cross reference a few reports in order to achieve this, but let's say I want to see how much a prospect company, ABC company, has engaged with us in the last 3 months (ie. downloading a piece of content, submitting a demo form, click through rates in an email, page visits etc).

 

Do I run a report and filter by each individual company we're targeting in order to achieve this? I'd like to use this to show how much we are penetrating and advancing our existing opportunities with prospect companies who are engaging with marketing content -- and use this learning to make data-driven marketing decisions on how we can advance existing opportunities or create new ones.

 

Thank you in advance for your help!
-Reyna

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