10 Replies Latest reply on Feb 28, 2017 5:55 AM by Mark Wallace

    UTM parameter missing in report

      In testing whether a form was properly capturing UTM parameters using hidden fields on the form, I created a mock campaign URL wherein:

       

      Original URL: http://URL.com/marketo-form-test/?aliId=5940711

       

      utm_source = Twitter

      utm_medium = Social

      utm_term =  GTS-2016

      utm_content = Visit

      utm_campaign = Organic

       

      Campaign URL: http://URL.com&utm_campaign=Organic&utm_medium=Social&utm_source=Twitter&utm_content=Visit&utm_term=GTS-2016

       

      The form is able to successfully capture utm_source (Referrer in Marketo) and utm_medium (Medium) but for some reason utm_campaign (Source) is not being captured. I'm not quite sure why that is. It's just a blank field in the report. 

       

      Also, are there fields in Marketo that can be added to the form (hidden, too) that align to the other utm parameters?

       

      Thanks,

      Tim