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What is the answer to this question: How many lead records will exist when a person fills out the same Marketo form multiple times with the same email address?

Question asked by 66fa2a95be8f9844a3fe30b9e53aad9dd36291a7 on Jul 13, 2016
Latest reply on Jun 14, 2017 by Sujatha Vutla

This questions appears in the Marketo Certification Guide http://pages2.marketo.com/rs/561-HYG-937/images/MCE-preparation-guide-2015-FINAL-5-7-15.pdf

 

6. How many lead records will exist when a person fills out the same Marketo form multiple times with the same email address?

A. One

B. Two

C. Multiple

D. Zero

I thought the answer was A. - but if so why do we need to de-duplicate or merge leads?

 

Bit of a brainteaser? Anyone?

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