1 Reply Latest reply on Jul 5, 2016 7:51 PM by Courtney Grimes

    B2C predictive scoring/predictive analytics

    Grégoire Michel

      Dear community,

       

      has anyone searched / implemented a predictive scoring / predictive analytics solution for B2C markets?

       

      Most of the ones we have been looking into are mostly B2B, focusing a lot on account/firmographic data. We would need a product that integrates with Marketo and leverages contact info, social network and behavior info.

       

      Thanks in advance for your input.

       

      -Greg