AnsweredAssumed Answered

Help with PPC tracking, using UTM parameters

Question asked by c270b5a34f46761d973ee6a78d15b1ba0ca4bec2 on Jun 27, 2016
Latest reply on Jun 28, 2016 by dadd4f58dd47313d6d395673dae2ebcd9202c98c

Hi all,

 

We are having quite the issue tracking PPC traffic. Marketo Support has explained that apparently UTM parameters are not tracking past the original landing page, and that custom code would be required if we want to track conversions on deeper pages.

 

I find it extremely hard to believe that there aren't customers who are tracking PPC with UTM parameters successfully, without custom code.

 

Has anyone had this same problem, or have any thoughts on how we might remedy it?

 

Note: we use hidden fields to capture the source, medium, and campaign parameters.

 

Thanks so much in advance!

Sarah Loeb

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