2 Replies Latest reply on Jun 17, 2016 8:03 AM by Laura Abbott

    Analysing lead fatigue in a lead nuture program.

    Laura Abbott

      I want to create a report which measures engagement with an engagement stream based on length of time in the stream/number of emails received.

       

      E.g. 50% of people clicked on the first email they received, 20% of people clicked on the second etc I expect there to be a drop off in engagement over time and would like to use this as a metric when measuring success.