I can take a look at the site further and hopefully help provide some questions.
One thing I would consider when building out the the survey questions would be to make sure the majority are quick bubble selections. Individuals at least in my experience are more likely to fill out your survey if it's less hassle for them. Normally if we are launching at 10 - 15 question survey we will incorporate 2-3 text areas questions for our survey max.
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I highly recommend using a survey tool for this.