I'd love to pick your brain and start a conversation around a new use of Marketo: events. I am curious to know what possibilities you see in this and how you can imagine using live engagement data throughout marketing programs all year round. The company I run Marketo for, DoubleDutch, makes mobile event platforms that can now sync attendee data from an event app over to Marketo (The app used at Marketing Nation is powered by us!). This is entirely new and has only been in use at a handful of events globally.
We are having a super interesting event planned in London on June 21st that I want to invite you to, where we will be demoing the integration and using trigger campaigns based on attendee in-app actions the first time in Europe. Feel free to sign up here, it’s free. Let’s chat!