0 Replies Latest reply on May 31, 2016 2:15 PM by Alison Tanner

    Marketing Operations Specialist - NH

    Alison Tanner

      Skillsoft Corporation is seeking a Marketing Operations Specialist role. This position is located in Nashua, NH.  The Marketing Operations Specialist will work closely with demand generation, global marketing teams, and other key stakeholders internally & externally to execute lead generation programs using Marketo.

       

      Responsibilities:

      • Create, manage, test, execute, and track demand generation campaigns in Marketo and Salesforce
      • Develop and execute multi-touch campaigns, test strategies, nurture flows, and engagement programs
      • Manage audience segmentation to include number of touches and engagement
      • Assist with list management, segmentation, cleansing, de-duplication, data integrity practices
      • Look for opportunities to optimize programs and performance management
      • Educate and enforce marketing automation and email deliverability best practices

       

      Desired Skills

      • 2-5 years experience in B2B demand generation role
      • Demonstrated expertise using marketing automation platforms and CRM tools (Marketo and Salesforce preferred)
      • Excellent communication skills and attention to detail
      • HTML experience helpful
      • Marketo certified a plus

       

      Skillsoft is a leading global provider of high-quality, innovative, cloud-based learning and performance support resources. Enabling organizations to achieve competitive advantages through superior enterprise-wide knowledge and skills.  Learn more.

       

      Please email me with any questions or interest!