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How should the ideal naming and campaign structure look like in Marketo

Question asked by 9940b05c1e8350ce65fe0924bdd29c751071ef59 on May 10, 2016
Latest reply on May 12, 2016 by 9940b05c1e8350ce65fe0924bdd29c751071ef59

Hi Guys,


We have a Marketo with multiple countries and many different activities (webinars, event, etc.). Do you know what the best structure for naming camping and the folder structure and also there name? Is there a place for bet practices for this? So we get the date country and other things to find the capaign. We would also like it to reflect our campaign structure in Salesforce, is this wise do you have any experience with aligning those two (pros and cons)


Hope you guys can help