I have a question concerning the use of A/B tests or the Champion/Challenger test in Engagement Programs.
We want to implement the following: 3 streams with each containing multiple programs.
Within these programs we want to A/B test the subject line of the emails.
In this case can we use the champion/challenger test or do we have to create two separate unique emails and manually do A/B testing?
Or is there another, maybe better solution?
A big thanks in advance,