I work at JustGiving and we urgently require a contractor to manage and execute B2B email campaigns. You must come from a strong email marketing background with Marketo knowledge and Marketing Automation experience. You should be data-driven.
- Creating dynamic email campaigns through a segmented customer base.
- Creating email marketing programmes and complex campaigns, including triggered series and AB/MV testing programmes.
- Improving templates and Ensuring best use of Marketo.
- Close alignment with overall SF marketing solution and with wider CRM objectives across audiences.
- Monitoring email quality and effectiveness
- Ensuring accurately targeted campaigns
- Contributing to improving overall campaign metrics
If you have the above skill set and are available at short notice for a contract based in London please contact James immediately on 0207 0422818 / firstname.lastname@example.org