So i'm trying to create a smart list of inactive users who have not opened our emails in the last 6 months.
This is the set up I currently have
I wasn't sure if this is the best way to do it since the logic bring up a rather high number of leads. What I think the issue lies in is with the "Not opened" step since it could be looking if they've haven't opened one of the emails on the list as opposed to having not opened all of the emails. Any insight to this would be appreciated
I would simplify this and just use these two filters for the inactivity:
Was Sent Email: Is Any: in past 6 months
Not Opened Email: Is Any: in past 6 months
This ensures those who haven't opened any emails in the last 6 months were even sent an email to begin with.