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Representative segmentation

Question asked by b1948a0f2122eeb07ff8efb639222ace1414b74a on Feb 3, 2016
Latest reply on Feb 3, 2016 by b1948a0f2122eeb07ff8efb639222ace1414b74a

Hi,

is it possible to create a segment which represents the parent population of all existing customers? Like gender, age, etc. For example, the entire customer base is split between male and female by 60/40. Is it possible to represent this fact in one segment and use it in a smart list?

Thanks

Jorg

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