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Can you add a lead to a salesforce campaign if they reply to email?

Question asked by Brian Denneny on Jan 28, 2016
Latest reply on Mar 2, 2016 by 7b4e8be1e2d0d05719c29b4cab822259f0ff1876

Hi All,

 

I have a nurture stream set up in my marketo instance which is working well. The stream is made up of emails pushing the recipient to fill out a form on our website (which in turn adds them to a salesforce campaign) or emails from a sales rep asking them if they have time to chat. For the latter type of emails which come a sales rep's email and ask them to set up time for a chat we don't have any links or forms for them to fill out. The recipient would simply hit reply and then speak to the sales rep directly.

 

This makes tracking these nurture emails very difficult. I was wondering if it is possible to add a lead who received one of these "meeting request" emails to a salesforce campaign when they reply to the automated meeting request email.

 

Please let me know if any of you have insight on this.

 

Thanks!

Brian

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