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Marketo 'Power User'

Question asked by 3fca165b92f295fba1dad54d2ef01a48290b7d30 on Jan 26, 2016
Latest reply on Jan 28, 2016 by 2bdfc866fc14c5593771daec4c04cd2b8ab8aa73



I keep coming across the term 'power user' recently - however I can't find anywhere to understand what is counted in Marketo as a Power User.

Is it:


1. Someone who maintains campaign structure / naming convention / lead lifecycle etc i.e. someone who is 'in-charge' but does not do day to day campaign send - or

2. Someone who is the builder and executor (sender) of campaigns & nurture - e.g. someone who is an amazing user who does all the day to day work.


clarification would be fantastic for me right now!