I get a confirmation of the import but no email addresses are included. One list I tried was only emails and it still did not import the email address but sent me a notification of the completion of the import. Why is the email field not populating?
Make sure your column headers are correct. This is another common mistake I have seen.
This is the link to the Knowledge Center article regarding list uploads: Import a List of Leads - Marketo Docs - Product Docs
Notice email is not mapped properly? That's because the field in Marketo is called Email Address and the spreadsheet had Email as a column header. Column headers need to match the field exactly (case sensitive) in order for auto-mapping to work.
Have you attempted to first convert all characters to UTF-8?
This is a critical step that is sometimes overlooked and can lead to issues if you have any special characters in your list.
I have not, everything in the list imported except for the email field.
That's it! Thank you. Now I have a bunch of blank records in Marketo. How do I delete the blank records? They have an ID but no data. I tried searching to lead in a specific list with a blank email but that doesn't work. How do I remove those blank records?
You can now create a smart campaign to remove any lead record where email address "is empty"
Retrieving data ...