0 Replies Latest reply on Sep 3, 2015 11:23 AM by jill gilliland

    Marketo Power User, Marketing Strategy, and Marketing Roadmap

    jill gilliland

      We are looking for someone who has a strong Marketing Strategy and execution background with depth of digital experience including Marketo, salesforce, SEO, wordpress, Marketing Analytics,  and social media.  If you are an energetic, creative, smart, technologically skilled person and if you would like to discuss what you can do to drive our marketing efforts, we would like to talk with you.   We have a remote (live where you want) position that is either permanent part time, full time, or project based.

      Opportunities:

      Create a strategic plan: Assess goals and current state, identify gaps and opportunities to create a road map focused on achieving goals.  This should  include a 6 month and 1 year plan- marketing calendar, KPIs, reports (analytics), etc.

      Complete new site redesign after reviewing UX and UI reports, assessing goals, with embedded Marketo forms and then build wire frame, storyboard, SOW, manage outsourced build in WordPress. Included in this process is SEO and google analytics, google webmaster tools and reports set up- launch date October 1st or mid October.

      Execute and manage marketing roadmap on a weekly basis, pull analytics, create, tweak, execute, etc (oversee content writer, conference planner, outreach to content providers, manage webinars.....)

      If any of these opportunities are of interest and you have the skills, expertise, work hard and autonomously, enjoy creating and working collaboratively, think fast and creatively, let's talk. If you have a healthcare background or interest, that is preferred but not required as long as you learn quickly.

       

      If you are interested please email jill@melnic.com