The email program determines leads with email address as campaign members, so anyone you selected to be in your program smart list. Is it possible 10 people are missing an email address or blocked from receiving emails (opted out, email invalid).
What do you mean by individual emails? You can create a smart campaign in the program and use filters like, "did not receive email" or "did not open email" and "member of program = true" to help find the leads to send your follow up email to. But I might be misunderstanding you.
I just looked in my email program and I see only one email as well for the A/B test, even though two were technically sent. It's ProgramName - EmailName.SubjectLineTest
Hope this helped some!
Thanks for helping me!
So for question two...
So let say I have Program 1 and I have two emails Email 1 and Email 2
I ran an A/B test to send these emails
This is the first time I'm using the A/B test function of the Email Program.
So now I want to send a follow up email to all the people I sent both email 1 and email 2
It used to be I could just pull a smart list that says
Member of Program is Program 1
Not Opened Email is Email 1 and Email 2
But for some reason Email 1 and Email 2 don't come up as options? The only email option I get is Program 1.Whole Email Test -- I guess because I did an A/B test on these emails.
I just want to make sure that I'm pulling only the people that are a) members of this program and b) did not open my two emails I sent.
Does that make sense?
So am I to understand that the email: Program 1.Whole Email Test - is really my two emails combined
And that once I put emails into and A/B test I can no longer reference the individual email from the test?
So say I just wanted to follow up on the people that got the losing email ... I won't be able to pull that list of people?
Oh wow .. i hope that the above wasn't too confusing!
Actually, I totally understood it all! No worries.
I had the same issue you're having and didn't understand how to pull info like that from the Email Send program, and was going to tell you there's no hope, but Marketo is waaay smarter than that. :)
I just played around with the smart list again. When you pull the "was sent email" filter, you have an option to "add constraint." So choose your email from the program with this filter, then click "add constraint" and select "test variant." From there you can select which test variant, Subject A or Subject B. (I'm not sure which variant you tested, but for me it was the subject line).
Here's a few screen shots:
Then you'll see which leads were send Subject A during the test and Subject B during the test (by selecting Subject B under the test variant).
Hope that solves it!
Thank you so much for your help!
Not a problem. Happy to help!