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How to capture information from forms without creating new Lead fields

Question asked by Beth Zimmerman on Jul 29, 2015
Latest reply on Aug 3, 2015 by Beth Zimmerman

Hi there,

 

We'd like to create a landing page with form to send to several hundred leads to capture information that we do not intend to sync with their lead/contact record in Salesforce. This is for a one-time only campaign to find out who is interested in a particular offer, and have them share why they believe this offer would benefit them.

 

We have no need to have their replies captured in Salesforce - just in Marketo - and would need a report to track replies and follow up with only those interested to move forward. A few questions:

  • Form fields seem to only relate to existing fields in our Salesforce instance, but we don't want to create special fields in Salesforce just to sync with this form; how do we get around this?
  • Is there a way to get notifications of replies? Report of people who fill out the form with their responses, so that we can follow up?

 

Any help most appreciated!

 

Thank you,

beth

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